Wasty: I imagine in Zootopia, an 'impossible burger' would not be the first or last attempt at something like this. Alternative forms of non-meat-based protein were probably being worked on and produced since the seventies. In the case of the 'impossible burger', I don't see it making prey any less uncomfortable with fish or bug consumption than they previously were. If anything it offers omnivores a chance to go strictly vegetarian (as you pointed out) which some may prefer, and allows prey who are curious about the flavor of bug or fish a chance to try it without the risk of stomach upset.
In terms of animal activism in Zootopia, there are very small groups that are against the public consumption of fish, and even less so with regards to bugs. Fish don't feel pain, and most of the public do not see fish or bugs as really having complex feelings or emotions unlike what we as humans struggle with in regards to pigs, cows, and chickens. Thus I feel the 'impossible burger' and other 'impossible foods' would become part of the diet of mammals in Zootopia more quietly than the big 'fanfare' that the impossible foods are getting in our universe. It simply wouldn't be as groundbreaking for a world that never really saw a problem with fish and bugs being eaten.
Of course, change that Zootopian 'Impossible Burger' to a chicken-flavored substitute, or go a step further and make the impossible burger come in flavors akin to the prey of the city, and there would definitely be a mass outcry. Granted that seems more like something you'd see in Beastars rather than Zootopia.
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